--- title: Triggerfish & BlueCare announced as Finalist in the 2024 Sitecore Experience Awards description: Triggerfish & BlueCare (a brand part of UnitingCare Queensland) recognized as a Finalist in the 2024 Sitecore Experience Awards in the Best Experience Transformation category. image: https://www.triggerfish.agency/hubfs/SEA24-Finalist_social_image_option1_18Aug2024.jpg --- [Triggerfish MarTech Sitecore Platinum Partner](https://www.triggerfish.com.au/) - [How We Work](https://www.triggerfish.agency/experience) - [Impact Stories](https://www.triggerfish.agency/impact-stories) - [Solutions](https://www.triggerfish.agency/solutions) - [Insights](https://www.triggerfish.agency/insights) [Start a project](https://www.triggerfish.agency/contact-us) # Triggerfish & BlueCare announced as Finalist in the 2024 Sitecore Experience Awards 11.09.2024 | By Mirko Roettgers ![](https://www.triggerfish.agency/hubfs/SEA24-Finalist_social_image_option1_18Aug2024.jpg) Triggerfish & BlueCare (a brand of UnitingCare Queensland) recognised as a global Finalist in the 2024 Sitecore Experience Awards in the Best Experience Transformation category. Only two Australian business have been recognised in this category this year. The [**Sitecore Experience Awards**](https://www.sitecore.com/company/newsroom/press-releases/2024/09/sitecore-announces-2024-experience-award-finalists) recognises the most visionary brands globally that leverage customer data, content and digital experiences to achieve business outcomes. This year’s finalist were selected for digital experiences that bring together marketing vision and technical excellence to deliver business results. --- --- --- --- In 2023 BlueCare, a brand of Uniting Care Queensland, embarked a journey to address market challenges by re-defining personalisation to drive engagements and lead generation.  A pivotal part of the personalisation transformation was transitioning their website from merely providing static content to offering a customer tailored and journey-driven experience during the customer acquisition and onboarding process.  ### Revolutionising the way we engage "With the help of our partner Triggerfish and Sitecore, we've unlocked the potential to attract and serve more aged Australians than ever before, revolutionising the way we engage, deliver care, and empower our customers to live their lives to the fullest. " Briarne Manley Senior Digital Marketing Specialist, BlueCare – Aged Care and Community Services ## Metrics that matter ![Large_Tick](https://www.triggerfish.agency/hubfs/Tick_Large_purple_dark.svg) Engagement 23% increased user engagement ![Large_Tick](https://www.triggerfish.agency/hubfs/Tick_Large_purple_dark.svg) Personlisation 1,000+ personalised experiences triggered in first 6 months ![Large_Tick](https://www.triggerfish.agency/hubfs/Tick_Large_purple_dark.svg) ROI An estimated 17:1 return on investment for project costs ## Re-defining personalisation to drive engagement and leads The full Impact Story about BlueCare's journey of 'Re-defining personalisation to drive engagement and leads' can found here. [Read the Impact Story](https://www.triggerfish.agency/impact-stories/bluecare-personalisation-lead-generation) ![bluecare-big-screen-2](https://www.triggerfish.agency/hs-fs/hubfs/bluecare-big-screen-2.webp?width=1115&height=951&name=bluecare-big-screen-2.webp) ![email_sign_up](https://www.triggerfish.agency/hubfs/email_sign_up.svg) ### Subscribe to insights Quick reads about everything MarTech in your industry. ## Related: A Practical Approach to Personalisation [Download the eBook](https://www.triggerfish.agency/insights/personalisation-and-first-party-data) ### [![Triggerfish & BlueCare announced as Finalist in the 2024 Sitecore Experience Awards](https://www.triggerfish.agency/hubfs/SEA24-Finalist_social_image_option1_18Aug2024.jpg) Triggerfish & BlueCare announced as Finalist in the 2024 Sitecore Experience Awards Triggerfish & BlueCare (a brand of UnitingCare Queensland) recognised as a global Finalist in the 2024 Sitecore Experience Awards in the Best Experience Transformation category. Only two Australian business have been recognised in this category this year. 10.09.2024 | By Mirko Roettgers](https://www.triggerfish.agency/insights/triggerfish-bluecare-announced-finalist-in-the-2024-sitecore-experience-awards) ### [![Optimising Teams with Performance-Centric MarTech Structures](https://www.triggerfish.agency/hubfs/Imported_Blog_Media/Compliant%20martech%20financial%20services.jpg) Optimising Teams with Performance-Centric MarTech Structures In today’s fast-paced digital landscape, the structure of your MarTech (Marketing Technology) team can make or break your ability to deliver high-performance marketing outcomes. A Performance-Centric MarTech Structure is key to not only driving efficiency but also to maximizing the impact of your marketing efforts. 09.08.2024 | By Mirko Roettgers](https://www.triggerfish.agency/insights/optimizing-teams-with-performance-centric-martech-structures) ### [![Modernising MarTech Team Structures: Aligning Skills and Culture for Modern Marketing Functions](https://www.triggerfish.agency/hubfs/rudrendu-sharma-PftSGNvWTww-unsplash.jpg) Modernising MarTech Team Structures: Aligning Skills and Culture for Modern Marketing Functions Welcome to part 5 of our 5-part series that will explore the composable strategies and the top 4 marketing priorities in 2024. 11.06.2024 | By Mirko Roettgers](https://www.triggerfish.agency/insights/modernising-martech-team-structure) ## Not sure how to get your next project started? Talk to our team of experts today to see how we can help. 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